Analyzing The Impact Of Public Water Pricing On Consumer Satisfaction In Malappuram Municipality

Abstract

This study explores the relationship between public water pricing and consumer satisfaction within Malappuram Municipality. The primary objectives were to assess consumer perception of the public water supply system and evaluate customer satisfaction in relation to the price of water. Data were collected through a structured survey of 70 local residents, and a chi-square test was employed to analyse the statistical relationship between water pricing and satisfaction levels. The findings indicate that consumers generally have a positive perception of the water supply services and consider the pricing to be reasonable. Statistical analysis showed no significant relationship between the price of water and customer satisfaction, suggesting that other service-related factors influence satisfaction more strongly. The study highlights the importance of focusing on overall service delivery to maintain and enhance consumer satisfaction with public water services.